Track the performance of your marketing campaigns in Google Analytics. Fill out the fields below to dynamically generate a custom website URL with correct UTM parameters, copy it to your clipboard, and download a matching offline QR code.
Track the performance of your marketing campaigns in Google Analytics. Fill out the fields below to dynamically generate a custom website URL with correct UTM parameters, copy it to your clipboard, and download a matching offline QR code.
Successful digital marketing campaigns rely on accurate traffic attribution. To track the effectiveness of newsletters, social media bios, paid ads, or guest posts in Google Analytics, you need UTM parameters. Our UTM Link Builder is a clean, no-login marketing utility that generates campaign URLs in seconds. Simply input your website URL along with campaign variables (Source, Medium, Name, Term, and Content). The tool dynamically constructs your tracking link as you type, provides a quick copy button, and even creates a custom QR Code for offline campaigns. It works entirely client-side, keeping your marketing links confidential.
Watch your tracking URL build itself character-by-character as you fill out the campaign parameters.
Generates a clean QR code of your tracking URL instantly, allowing downloads for print materials.
Ensures the website URL is properly formatted and automatically handles query string (?) separators.
We do not record the campaign links you create. Your digital marketing strategy remains yours alone.
Add specific source and medium tags for Instagram stories, TikTok links, and bio links to trace traffic origins.
Track newsletter click-through rates by appending campaign parameters to internal content links.
Differentiate Facebook Ads, Google Ads, and LinkedIn Ads traffic inside Google Analytics dashboards.
Google Analytics requires at least the Campaign Source (utm_source) to track campaigns. However, medium and name are highly recommended for detailed reports.
Google Analytics is case-sensitive (e.g., "Email" and "email" are tracked as separate mediums). It is best practice to use lowercase letters.
Yes. Google Analytics 4 (GA4) fully supports standard UTM parameters generated by this tool.
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